Carriers Claro and  Embratel have recently announced a commercial agreement to jointly offer special wireline and mobile telephone services. The partnership contemplates a synergic sales force of both companies designed to gain corporate customers, by offering a competitive, joint services solution. 

The projects are customized, and the number of wireline and mobile lines is offered to fit  the usage profile of each customer. The initiative will start in August, with a pilot project in the state of São Paulo, to be extended to other areas in Brazil.

\"The corporate market calls for joint wireline and mobile telephone solutions, to enhance productivity, usage flexibility and cost reduction\", explains Eduardo Giestas, director of the São Paulo regional operations of Claro. \"With this project, the customers will find it much more convenient and easy to hire and use our services\", adds Mauricio Vergani, vice-president of  Embratel Empresas.

The product offered by both companies has been named  VIP Único. It will offer to the customers a single local calling solution with special rates, in addition to building domestic private networks for corporate calling, DDD (domestic direct dialing) and IDD (international calling), integrating the corporate cell phones as if they were part of the company?s PABX. As a result, the investments in wireline and mobile calling, including the local, DDD and IDD rates, can be planned on an integrated and intelligent basis.

The Progressive Plan, with no subscription charge and discounts of up to 45 percent per volume of calls, are among the advantages of VIP Único. The companies can have joint phone bills and a wireline and mobile numbering plan to fit their own needs as well.  

The customers will have a private phone network via Embratel directly connected to their PABX exchanges. The intra-network cell phone calling will have special rates.